For three months and within the framework of the traditional Solidarity Campaign, the students showed ingenuity and creativity to carry out a communication campaign for two non-profit associations.
The association La Cloche
This association carries out various programs, activities and events to give voice and help people in precarious situations or homeless. It engages citizens, with or without home, to act against the great exclusion.
Thus their main mission is the following: to make society more inclusive. In addition, to recreate social ties, to allow everyone to get involved and to change the way they look at homeless life.
Les Baroudeurs de l'Espoir association
The objective of this association is to provide humanitarian and logistical assistance to civilians in countries at war. It participates in the reconstruction efforts of these countries.
Consequently, its actions are mainly focused on programs of first medical, food and health emergencies and programs to take care of children deprived of school.
This year's briefs
Two issues were raised:
The students had to immerse themselves in the briefs, understand the situation, interpret it and appropriate the issue in order to best meet the needs of the two clients through a comprehensive communication plan.
Their hard work and ideas were applauded and rewarded. Congratulations to them!