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Instructional approach

Audencia Business School combines two complementary approaches to train students in CSR and the strategies and practices to make CSR a driving force for innovation and performance. The school develops courses dedicated to CSR and integrates it throughout all of the School’s courses and curricula. In this way, students can one the hand deepen the concept of CSR, how to define and implement a consistent approach involving stakeholders, and, on the other, understand how to apply these principles in all the activities of a company. This dual approach allows them both to master a topic as a whole but also to become aware of its interaction in a more global ecosystem.

Instructional engagement

Promote instruction in responsible management 

To train managers who innovate for a more responsible world, Audencia integrates CSR issues in all of its courses.

As part of its strategic partnership with WWF France, Audencia has undertaken to ensure that 10% of training content addresses societal issues related to the subject being taught. Over and above content, this also means varying the formats of instruction methods to enhance the acquisition of skills for sustainable development.

CSR-specific work plans

Project-based learning is ideal for students in basic or further vocational training to become aware of the extent of CSR issues and the importance of co-building with stakeholders. This educational approach promotes transdisciplinarity, the realization of concepts and collective intelligence.

New business models

A project by students in the first year of Master in Management program following 24 hours of courses on new economic models

Watch the video

Zero waste

The starting point of the inter-Specialized Masters'® degree program annual seminar is to cross multiple skills in order to think about solving societal challenges. The 130 students in 5 programs deepen their knowledge of very specific areas, such as procurement, management, digital technology, design or finance. Nothing is more rewarding than combining skills with others to address the challenges of society: an innovative approach to global challenges.

For nearly twenty hours, the students have worked on the "zero waste" theme. The Open Odyssey association accompanied the students in their thinking to create a zero waste district at Bellevue Saint-Herblain in the greater Nantes area. To complete the project, various stakeholders met the students (local authority, businesses, inhabitants, associations).

This type of project allows students to serve a societal issue, no waste, no wastage.

CSR in an international context

Audencia Business School has invited 30 MBA students from the University of Bentley in the United States to learn more about the CSR skills of the campus and the Nantes area in project mode with the Manitou Company.

CSR Focus for an MBA audience

The euroMBA biennial immersion week at Audencia addresses the issue of CSR. Consisting of an international audience of professionals, the group of some forty students takes part in tailor-made sessions to develop their skills in sustainable development and their creativity during a week at Audencia. The topics addressed cover human resources, staff development, innovation methods, introductions to new managerial practices and exercises on self-knowledge. In 2015, the program was supported by the UNESCO French Federation.

New business models

A project by students in the first year of Master in Management program following 24 hours of courses on new economic models

Watch the video

Zero waste

The starting point of the inter-Specialized Masters'® degree program annual seminar is to cross multiple skills in order to think about solving societal challenges. The 130 students in 5 programs deepen their knowledge of very specific areas, such as procurement, management, digital technology, design or finance. Nothing is more rewarding than combining skills with others to address the challenges of society: an innovative approach to global challenges.

For nearly twenty hours, the students have worked on the "zero waste" theme. The Open Odyssey association accompanied the students in their thinking to create a zero waste district at Bellevue Saint-Herblain in the greater Nantes area. To complete the project, various stakeholders met the students (local authority, businesses, inhabitants, associations).

This type of project allows students to serve a societal issue, no waste, no wastage.

CSR in an international context

Audencia Business School has invited 30 MBA students from the University of Bentley in the United States to learn more about the CSR skills of the campus and the Nantes area in project mode with the Manitou Company.

Focus RSE pour public MBA

The euroMBA  biennial immersion week at Audencia addresses the issue of CSR. Consisting of an international audience of professionals, the group of some forty students takes part in tailor-made sessions to develop their skills in sustainable development and their creativity during a week at Audencia. The topics addressed cover human resources, staff development, innovation methods, introductions to new managerial practices and exercises on self-knowledge. In 2015, the program was supported by the UNESCO French Federation.

10 %
of the time of each course is assigned to CSR issues
132
students trained in 2014, including 1/3 of foreigners
+1000
enrolled for the MOOC on CSR